If you landed on this page because you keyed in Katrina Halili, Angel Locsin, Diana Zubiri or Marian Rivera, you’re going to be one disappointed dude. You won’t find any scans here, unfortunately.
What you will find are a few snapshots of the local magazine industry’s first ever foil enclosed magazine.
I know, it might not mean much (at least not yet), but if you have 100+ magazines on the newsstand just battling it out for shelf space and attention, you know that anything a magazine publisher can do to stand out, just has to be done.
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From ALvs
Oh yeah. Thanks to Lou Albano for making this possible. Check out my first this past Monday here.
It’s about these four fellas’ below. And oh, congratulations to the Boston Celtics. They really took the heart our of my LA Lakers. Till next year!
From ALvs
As with everything else, sex also sells magazines. One look at the newsstands and you’ll notice that nine times out of ten, any male or female lifestyle magazine out there will have a sex related feature as one of its main cover lines. Remember the first time you laid your eyes on that partially concealed Playboy magazine in some store at the Virra Mall of old? (I once caught my cousin buying one from that store. Hah!) Sadly, Playboy Philippines is slowly destroying every bit of nostalgia that came with opening an issue of the magazine.
Macho during my high school days meant being able to bring a copy of Playboy to school without being caught. Any warm blooded Pinoy who thought Baywatch Mondays with CJ wasn’t enough just had to see her without the orange suit. While running on the beach. Okay enough now.
And then came the Internet.
Type a […]
From ALvs
Five months after my first post about GamesMaster, and I’m finally done with my story. Everyone who was able to read (love it or hate it) a copy of GamesMaster should be thankful to the following people for making it possible.
Lisa Gokongwei and Aurora Mangubat, for deciding to bring in a videogame magazine
Denis del Callar and Neil Palabrica, for giving me the chance to make my own decisions.
Ed Geronia, Jaykee Evangelista, and the rest of the GM staff. Next to the FHM people, I think we had the most fun at the office
The Summit Advertising Team. Special mention to Cha Clarino and Ginger Taduran (O wag na masama loob) for literally hitting our monthly quotas by themselves.
The Production, Circulation, Trade, Web, and Events teams, for making GamesMaster’s presence felt in the three years that it was on the newsstands.
Of course, my fellow Associate Publishers, for […]
From ALvs
I was just reading the news on IGN earlier today when I saw an item on World of Warcraft — 10 million subscribers worldwide. To put things in perspective, that’s roughly one-tenth of what the Philippines’ population will be in 2030.
“It’s very gratifying to see gamers around the world continuing to show such enthusiasm and support for World of Warcraft,” said Mike Morhaime, CEO and cofounder of Blizzard Entertainment. “We’re always pleased to welcome new players to the game, and we’re looking forward to sharing the next major content update with the entire community in the months ahead.”
There have also been numerous claims about bringing over the game to the country. From LUG and Egames, to AMDG, the none of those rumors ever came into fruition. The license may have just proven to be too expensive not just for the aforementioned companies, but for gamers as well.
It put things into […]
From ALvs
Taking care of customer loyalty is an integral part of any magazine’s overall strategy. You have to make sure that you evolve just enough, so your readers are able to experience something new after a year or so. How do you reel in all those first time purchasers?
You put half of Priscilla Merielles’ face — er, you get their attention with the cover.
All editors and publishers will tell you that the cover is their greatest sales pitch of all.
Some general rules when it comes to making a magazine stand out at the newsstands:
Put the most important piece of information on the upper left side of the cover. You know how magazines are stacked over one another because of the limited space — well this is done to address that concern.
Don’t effin’ cover your masthead, no matter how good your cover image is. This is pretty basic stuff when it comes […]
From ALvs
I was finally able to browse a copy of Playboy Philippines last night, as one of my former officemates had a copy. Here’s my personal take.
*Please note that I only skimmed through the issue and did not read any of the articles.
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From ALvs
I was finally able to browse a copy of Playboy Philippines last night, as one of my former officemates had one. Here’s my personal take.
*Please note that I only skimmed through the issue and did not read any of the articles.
(more…)
From ALvs
You go to two separate pages on their site…
and see two different pieces of BS information
Just click on the images to enlarge. Pfft.
From ALvs
I haven’t gotten the chance to see a copy up close, but it was finally revealed last night that Ms. Earth 2004 winner Priscilla Mereilles is indeed Playboy Philippines’ first ever cover girl woman. From a PR standpoint, they’re off to a promising start though, as they’ve gotten the attention of some feminist groups, as well as the Church.
Will update this post as soon as I get a copy of the magazine. I don’t want to give any impressions until I acquire an actual copy. I will try my best to give an objective review. Okay, okay, the cover sucks (Just couldn’t help it!).
From ALvs